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October 23, 2004
Register.com Manages Continental Brand
Domain name registration and Internet services provider Register.com (register.com) announced on Monday that Continental AG, an international automotive supplier, has selected Register.com, to manage its entire domain name portfolio. Through its Corporate Services division, Register.com will help Continental manage and secure its Web presence and protect its brands from infringement on the Internet.
A large company's portfolio can include from hundreds to thousands of domain names, says Register.com, and can be a complex task. Considerations include contact detail requirements, billing structures and brand or business unit categorization. Additionally, the diversity of rules for registering in different territories and the complexity of renewal calendars must be handled quickly and effectively.