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February 02, 2005

Microsoft and Digital Dimension Team Up for Super Bowl XXXIX

Microsoft Corp. (www.microsoft.com) and Digital Dimension (www.digitaldimension.com), a four-time Emmy Award-winning visual effects and animation studio, today announced that Digital Dimension used Microsoft® technologies to create the visual effects for the opening sequence of Super Bowl XXXIX.

"We are currently implementing Windows Server System and customizing it for our unique needs for many reasons: total integration, performance and collaboration capabilities unheard of on any other platform," said Ben Girard, president and founder of Digital Dimension, which was named one of 10 digital studios to "storm the world" in 2005 by 3D World Magazine.

When the Philadelphia Eagles meet the New England Patriots in the Super Bowl Sunday, Feb. 6, an estimated 140 million viewers worldwide will see one minute of cutting-edge visuals that were developed using Microsoft Windows Server System (TM) .

"The visual effects production market is booming," said Gerry Kaufhold, principal analyst with In-Stat. "But major networks need to keep tight control on what's being done, and the timelines for creating memorable images are constantly shrinking."

Digital Dimension, whose highly acclaimed visual effects have appeared in numerous movies, including "Scooby Doo 2: Monsters Unleashed" and

"The Last Samurai" starring Tom Cruise, has a reputation for leaving audiences amazed.

"For studios wishing to maintain a competitive edge, it's become increasingly important to keep up with technology advances," said Kimberly Till, vice president of the Worldwide Media & Entertainment Group at Microsoft.

06:00 AM in Programming | Permalink